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What is the Rock Matrix?

Something for the Individual

In the Beginning

There was a young lad who loved his metal, and to be quite honest was possessed by the power of what he heard, Metallica, Maiden, AC/DC, Ozzy to name a few. Like every unsuspecting true music fan he was engulfed by the scene. That "scene" then came crashing down with clubs closing, bands splitting, shops disappearing and people leaving the scene. He did not want to see this happen again! Born within was the Rock Matrix!

Why Start

The Rock Matrix team after being into Alt/Rock/Metal for some 15 years felt that some elements of the industry would always neglect the real supporters and the dedicated followers of the band's highs and lows, they milk the good times and run away from the bad. So with a will to discover more about the music we love The Rock Matrix was born and has become a vehicle for that discovery. It hopes to see duration more lasting than anything ever gone before it.

Mission

The Rock Matrix wants to achieve making as many of the activities that the scene can provide as easy to access as is possible whilst making them a stronger offering, better value and a safer route to your music destiny. For however long and to which ends pursued.

How

The team of four full time staff in 2003 started work endlessly and as resourcefully as is possible in bringing as much under one roof/portal as is possible to digest and get out to all of our visitors. This is being achieved by encouraging labels, bands, businesses and individuals to send as much information through us as they can. With this, the information is being archived and fields created that can be dynamically searched in a definitive guide.

With Help

The Rock Matrix can evolve into a community which by its own nature manages itself. The rewards could be massive. The philosophy is that "you guys out there spend your money anyway" but if it was redirected through the scene it would generate, just maybe, a world envied resource which could promote great British and World acts as well as bring the standards up to a higher level. By this we do not mean the awesome bands you see each week but ensuring every event is safe, well delivered and maybe more important for some value for money.

Why Sell

everyone can benefit by us selling music related merchandise as the money is always being redirected to the enhancement of the scene. Lets face it people buy/pay for stuff regardless whether Rock Matrix exists or not and this is the only place where it truly counts and some reward is offered by managing our user loyalty card. Once this income pays the running costs, the remainder is deployed into developing ever-improving services under Rock Matrix's Umbrella

Our Pledge

With every £1.00 spent and every email sent we are building something that cannot be taken away; an experience and a future that can be part managed by all those who spend their time effort and money, making music what we enjoy today. Those who play will be those who stay.

Our Offering

We will always work with anyone who is willing to improve the scene or has the energy to be successful in their band, business or lifestyle.

Loyalty Card/Scheme

If people only knew how many people it has taken to develop The Rock Matrix it's a scary thing to think what could be achieved if all of those who did not know about this until now also started helping out. The Loyalty card represents the attempt by us to reward and continuously develop the concept of reward for your time spent adding details, buying items or visiting us. The fact that there is a minimal charge is merely a way of ensuring less people use the site fraudulently and without intent of enhancing our offering to an ever-increasing network of music appreciators. The scheme has two levels, 1=(includes 10% discount) the £10 sign up fee and level 2=(includes 10% additional discount) those who input their efforts to enhance the Rock Matrix offering.

Something for the Businesses

The Business End Of It

The founder Adam Fillary spent vast amounts of time and effort building up contacts and relationships which seemed to never be taken seriously. With that in mind and still a willingness to make better a scene which much had been invested, the decision came to have a profile such that would be recognized by the serious players, the movers and the shakers of the music industry.

Reasons

From managing bands to the supply of interesting info, the decision was to not make it a half hearted attempt but an absolute destination. The measure of how well we are doing will only be attainable when people can truly say we are better off for being involved at what ever level with the function of The Rock Matrix. These players will be a team not managed by anyone but able deliver a huge injection to the people they look up to and aspire to.

Our Commitment is Real

For anyone in any doubt about the direction or intension of Rock Matrix they need only look at the 100% record in giving back and rewarding all in which it has committed. We want desperately to be able to pay bands decent fees, employ people and not just ?be on the take? as others are. All this whilst offering a points system which tally to a real and tangible benefit such as discounts, free stuff and gig tickets whilst throwing in as many benefits as can be managed by an office based staff.

It Benefits Who

All of the following and in more ways than can be listed here:

The bands (over 5000 in the database): have areas to add all they have where people will view their activities and find out what they want to know.

The Individual: Discounted products, share knowledge and find absolutely anything within the fencing of "music". Gig information and much more.

The Businesses in Music: With a truly definitive guide to the places, which thrive on increased activity the true winners, will be those who offer the best services.

Outside Agencies

Rock Matrix has been quick to acknowledge is helpers and contributors and when possible, rewards. Sometimes being in the position we are in it does give us the opportunity to take part and run charity, benefit and fund raising events.

The Stats

The Rock Matrix believes that you don?t so much rely on stats but refer to them to speed up the point being made in a given context. Here are some of the details in case you needed to know:

  • The site has now created a visitorship of over 40,000 per month (Jan 2004)
  • The site has two secure payment solutions, which are fully integrated and comply to all legal requirements
  • The site logs over 3000 pieces of information per day and applies the details to sophisticated databases
  • Rock Matrix has seen over 3000 people leave their details for further contact in the last 6 months
  • The site contains information on over 6000 bands
  • The site has acquired details on over 3000 music related businesses
  • Millions of bytes of information are served through the site every single week
  • A growing forum with over 200 users and 2000 articles
  • Hosted on dedicated enterprise servers running Linux and Apache
  • Created with PHP, Mysql, and Smarty Template Engine technologies

To Wrap up With

This is a quest to turn something we all feel passionate about, into something we can share with people of a common interest. It aims to encourage autonomous interaction within The Rock Matrix area. When volume is an issue, then quality will become measured and relayed into broken down headings and sets. When all is done every band in every country will be known and have the best chance of sharing its offerings.

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